Muscat – Underlining the importance of Switzerland as a key investment and trading partner, management from Ithraa, Oman’s investment and export development agency, in partnership with Arab Swiss chamber of commerce and industry held a one-day Invest in Oman Forum on Tuesday at Geneva’s Hotel President Wilson.
Attracting 50 plus high-profile Swiss businesses operating in logistics, tourism, manufacturing, agriculture and fisheries, the Forum was opened by His Excellency, Ambassador Abdulla Nasser Al Rahbi, Oman’s permanent representative to the United Nations in Geneva.
The Invest in Oman Forum featured speakers from Duqm Special Economic Zone, ASAAS, Petroleum Development Oman, the Port of Duqm and HSBC.
“In an effort to boost trade and investment relations between Omani and German companies we held a series of successful meetings in Dusseldorf last week. Capitalizing on HSBC’s extensive German business network, as well as the sultanate’s existing investment ties in Germany. We’ve now moved on to Geneva where colleagues presented on key sectors and the exciting commercial opportunities Oman offers potential Swiss partners,” commented Mrs. Alya Al Hosni, Ithraa’s Director of Industrial Investment.
Mrs. Al Hosni added: “This has been a very successful trade mission to Europe and I congratulate all of the Omani companies involved. This visit has served to strengthen our economic ties with Germany and Switzerland as well as raise awareness of what Oman can offer in terms of world-class infrastructure, workforce, products and services. It is clear that there is great potential for partnership between Germany, Switzerland and Oman.”
Explaining the importance of the Geneva Invest in Oman Forum, Mrs. Sajda Al Ghaithi, Ithraa’s Media Director said: “Ithraa is working hard to build on recent inward investments into the sultanate as well as the success of Omani non-oil exports. Indeed, this success clearly demonstrates how Omani companies can meet the needs of German and Swiss companies operating in sectors that include logistics, tourism, petrochemicals, manufacturing, agriculture and fisheries. Our B2B meetings in Dusseldorf as well as today’s Invest in Oman Forum are part of Ithraa’s drive to help increase inward investment, export market penetration and further support Omani companies’ growth and diversification.”
Ithraa’s Industrial Development Director concluded: “the sultanate is open for business and the Government is committed to supporting non-oil Omani export growth and encouraging inward investment. Significant opportunities exist for German-Swiss companies to set-up and grow in Oman. This is the message we delivered loud and clear in Dusseldorf and Geneva.”